You’ve got the projects. The photos are on someone’s phone. You explain the same five things to every customer who calls.
All of it could be working for you. None of it is.
Meanwhile, your last post is months old, the website still lists a service you stopped offering, and the customer comparing you to two competitors has no way to tell you’re the better one.
So they price-shop. And you lose jobs or clients you should have won.
You should be able to send someone to your website and know it’ll do the job.