Everyone has a different learning style. Some people learn just fine with text. Some people learn better with pictures. But, everyone learns better with both words and images. That’s why video is so popular. But, when it comes to adding images to your content consider where it’s going to be, think about what you’re trying […] Read more…
No matter what type of content you share with your audience and customers it’s imperative that you also test everything and keep your ears open and your eyes peeled for issues, confusion, and problems. You don’t want your audience to feel as if you’re talking down to them, but you also don’t want them to […] Read more…
Got a website? Of course, you do. Every savvy, successful business owner, entrepreneur or professional knows that without an online presence, you’ll be hard-pressed to grow a profitable business. The question is, does your website do its job? Is it presenting the best “first impression” of you and your brand? Does it confidently proclaim your expertise? […] Read more…