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social media strategy

How to Use Content Upgrades to Build Your List

A great way to build your list is to use content upgrades. What’s wonderful about content upgrades is that it doesn’t take that much work. You can create your own, use PLR, or use something you already have freely available on your site but as a download with a wall between the audience and the […] Read more…

What’s Your Goal With Each Piece Of Content?

One way that you can make content creation simpler is by understanding what your goals are for each piece of content that you create. Understanding the goal will help you create the right content for the person you’re creating it for as you’ll better be able to guide them toward the actions you want them […] Read more…

How To Use The Same Content In Multiple Formats

It may seem like cheating but once you realize that you can use any content you create many times by transforming it into multiple content formats you will suddenly realize that creating the content you need for your business doesn’t have to be hard. It really can be simple if you think about your process […] Read more…

How To Come Up With A Content Schedule

Creating a content schedule doesn’t have to be super difficult or overwhelming. You can start slow and build on your efforts as you get used to each new platform you use while creating systems that make it easier. To make a workable content schedule follow these steps. Understand Your Sales Cycle How often do you […] Read more…

Does Your Content Have A Purpose?

One of the reasons many people claim that they have trouble creating content is that they don’t understand why they’re creating it. Every piece of content you create needs a reason for being, otherwise, you’re wasting your efforts. Let’s look at some common reasons you need to create content. To narrow down the purpose of […] Read more…

9 Different Content Formats

The great thing about creating content is that when you start one thing it can be repurposed into many other content formats. Therefore, one piece of content can be turned into at least three other content formats which help you do less work. Understanding the different content formats will help you know how to repurpose […] Read more…

Attention Grabbing Headlines For Your Content

Headlines are an important part of the content that you create. A good headline will improve click-through rates ensuring that more of your audience gets the benefit of your content. A bad headline may distract your audience and cause them not to click through, or worse, click through and then leave without using your content. […] Read more…

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