It’s a rare person who loves public speaking or appearing on video. If that’s you, you can stop reading right now. But if you’re among the (much larger) crowd who suffers sweaty palms, racing heart, and uncontrolled butterflies—and you’re letting these get in the way of your video marketing dreams—then read on. Here’s the thing: […] Read more…
Today I want to share one of my favorite confidence hacks with you. It’s something I use regularly that never fails to bring things back into perspective and makes me take action. It’s simple but very powerful. Here’s what you do: Ask yourself: “What’s The Worst That Could Happen?” Sit down and really put some […] Read more…
The truth is, this is something you may have never considered before… You are a brand, and people are checking you out. First impressions can make you or break you and often you don’t have the opportunity to make that first impression in person anymore. Whether it’s a potential client, your future (or current) boss, […] Read more…
If you have not yet noticed, having a website for your business or brand just isn’t enough of a digital footprint anymore. Your customers and potential customers are looking for you on other platforms, such as social media. Having a presence on social media allows you to have a two-way conversation with your fans and […] Read more…
If you don’t know what online reputation management is, you’re not alone. Quite simply, reputation management is a system that is implemented to build, boost, and repair a web presence. While there are some aspects of reputation management that require assistance from a social media strategist or reputation management specialist, there are some tactics that are […] Read more…
It’s a fact, businesses need social and community managers. The fact that you’re reading this likely means that you already know this to be true, you’re just looking for some confirmation. Social media has become an incredibly important aspect of any successful business plan and studies show that, on average, 18-34-year-olds spend a little over […] Read more…
As a business owner, you already have enough on your plate. You’re balancing the day-to-day of your personal life in addition to your business life, surprises come your way regularly and on top of this you’re trying to learn how to effectively set up your presence online. Keeping up with your business can be a […] Read more…
Whether you’re looking for advice, inspiration or motivation we can often find what we are looking for in the words of others. Here are a few wise words, on the topic of social media, for your collection: “A brand is no longer what we tell the consumer it is – it is what consumers tell […] Read more…
Not having the right social media channels for your customers to reach out to you is the 1995 equivalent of not having a phone line. Cassandra Hayes, SocialBro.com Regardless of whether or not you have embraced social media to market your business or brand, this interactive tool is here to stay. Clinging to outdated methods […] Read more…