One way to learn more about your audience is to spy on your competition. You can learn about the right types of terms to use, the type of language they use, and how they speak to and target their audience (your audience) using funnels, content, and products and services. This is an effective method to […] Read more…
After you’ve taken the time to study your audience, get to know them, and understand the language they use, the tone they use, and the terms they use, and how they use them, it’s time to make yourself part of the audience by hanging out where they do. Join them on Social Media – Every […] Read more…
A good way to build even more trust with our audience is to build a tribe. One of the reasons communities are so popular on social media and in person is because we are naturally drawn to be part of a group. But, one thing a group doesn’t like is when an outsider tries to […] Read more…
Getting to know your audience enough that you can speak a common language with them, to them, and for them in your products and services as well as all your marketing messages will create a situation where your audience feels as if they know you. That will make them like you and trust you, which […] Read more…
Of course, the first step in learning your audience’s language is to know exactly who your target audience is. Thankfully, there are effective steps to help you get to know who your target audience is that will help you throughout your efforts. One thing to keep in mind before you learn these tips is that […] Read more…